Technology should be making your life easier - not harder - wouldn't you agree? And yet for many of you sending a simple email marketing campaign to your email list can turn into a 3 hour process. Not any longer! Read more...

Mobilisation, mobilisation, mobilisation - it seems everywhere you look, mobile phones are taking over the world! This is certainly backed up by the many statistics you can kind on the growth of the smartphone. We've got restaurant clients that are getting 57% of all visits from mobile devices - at the beginning of 2012 that figure for the same restaurant was 17%.  Read more...

Have you been wondering whether to add a mobile design to your restaurant website? These mind-blowing stats might just get you taking action sooner rather than later...  Read more...

The quality of images on your website can make or break your entire online marketing strategy. It's as simple as this - websites that contain unprofessional, poor quality images do not convert as well as websites that contain professionally taken and carefully thought out images of your venue, food and atmosphere. And if they are really poor quality, they could be causing real damage to your brand, image and bottom line. 

Of course the images need to be shown off in the right way on your website, but we'll cover this in a later post. For now, I want to draw on my experience of the over 250 restaurant photo shoots. So here's a few tips to help you successfully manage your next shoot and keep it within budget.  Read more...

Online marketing has come a long way from the days when all you needed was a website for your restaurant. Even then you probably wondered if that was worth it. Remember those days? 

So much has changed in the last 10 years and the rate of change has been staggering. Your restaurant marketing opportunities have gone from just getting a website to deciding what mix of online tools are going to work for you and how to combine them into an effective online marketing strategy.There's no doubt, things have become more complex.  Read more...

The unstoppable growth of Social Media is sometimes hard to comprehend, and no more so than in the restaurant online space. Good or bad, diners are increasingly turning to social media to express their views on their latest dining experience. Be it restaurant directory sites like Yelp, business listings like Google Places, or sharing on Twitter and Facebook, more and more people are reading about your business this way whether you like it or not.  Read more...

When visitors find your restaurant website they are usually looking for a place to dine for themselves or have the responsibility of finding and booking a venue for a group of people. Either way, the pressure is on, and, being busy people, they want the exercise to be over as quickly as possible. This is one reason restaurant websites should be designed very differently to other types of websites.  Read more...

Is it time you considered replacing your restaurant website PDF menus with HTML page menus? There's certainly a good argument that suggests you should. Here are some of the pros and cons of using PDF menus on your restaurant website (can you think of any more?): Read more...

We're excited to launch our new website and showcase our business to you. There's lots of information here on all aspects of our business and over time we'll be adding blog posts, announcements, more examples of our work and lots more.

We're passionate about business and passionate about helping small business owners come to grips with the online world. For some of you it is a giant step to make, while others will already be firmly committed to making the online space work for you and your business. Whatever you current position, we are here to help you take the next step. Read more...